artist resources · events

NEMAA Professional Workshops

Heather Tinkham

NEMAA_workshopsNEMAA is pleased to offer our members a series of professional development workshops and a panel to help NEMAA artists better prepare for Art-A-Whirl and other art or open studio events. These workshops will be presented by Springboard for the Arts, and are part of a series of workshops that they offer in their Work of Art: Business Skills for Artists series, although these workshops and panel will be catered to NEMAA artists.

Attendees must be NEMAA members.

Suggested Donation: $5-15 per workshop/panel. Scholarships are available on a limited basis for each workshop and panel, contact NEMAA for more information.

You must register separately for each workshop. Registration opens one month prior to the date of each workshop and is on a first come, first served basis.

More information and registration links: nemaa.org/workshops

WORKSHOP LISTING

Location for all workshops: Vesper Atelier – Casket Arts Building, Studio 101, 681 17th Ave NE, Minneapolis, MN 55413

Monday, November 16, 6:30 – 9:00 PM: Your Promotional Toolkit
​Presenter: Andy Sturdevant, Springboard for the Arts
What should be in your portfolio and who do you want to see it? This session focuses on promotional materials: your business card, artist statement, artistic résumé, and your portfolio. We will talk about targeting your resume, choosing a work sample, and composing the catalog page that accompanies it. Artists are encouraged to bring promotional materials along for review. CLICK HERE TO REGISTER FOR THIS WORKSHOP.

Monday, December 14, 6:30 – 9:00 PM: Marketing for Artists
Presenter: Anna Metcalfe, Springboard for the Arts
This session is devoted to identifying the right audience for your artistic output, positioning yourself, and developing marketing strategies and a marketing plan geared for that audience.
Monday, January 25, 6:30 – 9:00 PM: Photographing Your Artwork
Presenter: Renee Yamada, Photographer
Learn the best techniques for efficiently and inexpensively documenting your 2D and 3D artwork, including what types of cameras, lighting and other equipment to use. Before the session, attendees will be given a materials list of items to bring with them, including their own cameras. Participants should have a working knowledge of their camera.

Monday, February 22, 6:30 – 9:00 PM: Pricing Your Work: Getting Paid for What You Do
Presenter: Anna Metcalfe, Springboard for the Arts
While many artists excel at the design and production of their work, they feel far less confident when it comes to deciding what the price ought to be. Most want to be compensated fairly, but what does that mean? Too often, a number is plucked out of the air because it feels about right. In this workshop we discuss what to consider as you ‘do the math’ both for people who are producing products and for those providing services
Monday, March 21, 6:30 – 9:00 PM: Social Media for Artists
Presenter: Anna Metcalfe, Springboard for the Arts
Social Media is everywhere these days but how do you know what is worth your precious time and energy? This crash course in social media will equip you with a better understanding of the what, how and why of online tools for marketing your work, staying abreast of your field and connecting to your clients and colleagues. This session will introduce you to a variety of social media tools with a focus on Twitter and Facebook so you can make informed decisions about what works best for you and your artistic practice.

 

PANEL

Location for panel: Brickmania – Thorp Building, 1620 Central Avenue NE, Suite 170, Minneapolis, MN 55413

Monday, April 18, 6:30 – 8:30 PM: Studio Space Configuration & Design – How to make your studio space safe and welcoming to visitors

Panelists: Andy Sturdevant, Springboard for the Arts, with a panel of experts
Learn how to set up a great artist’s studio for maximum efficiency, safety, comfort and aesthetics. This panel of artists, designers and insurance professionals will not only provide recommendations and steps for making sure your studio looks good for visitors and is easy for you to use, but also to ensure that it’s safe, outfitted with the correct equipment, and passes insurance and fire inspections.
INSTRUCTOR BIOS

  • Anna Metcalfe lives and works in Minneapolis where she graduated from the University of Minnesota in 2009 with her MFA. Metcalfe currently teaches ceramics at the Minneapolis Community and Technical College, and professional development for artists at Springboard for the Arts. Interested in the junction of public art and craft, she makes work inspired by water, agriculture, food and community. As a teaching artist, Metcalfe loves to promote collaboration and interdisciplinary learning environments between the sciences and art-making. She is a recipient of a Jerome Foundation Emerging Artist’s Project Grant for Public Art in 2009, a MN State Arts Board Artist Initiative Grant, a Jerome Foundation Study and Travel Grant in 2013 and most recently a FY 2015 MN State Arts Board Artist Initiative Grant.
  • Andy Sturdevant leads the artist resources program at Springboard for the Arts, including the Resource Center in Lowertown, St. Paul, as well as online resources and referrals. He also manages Springboard’s Community Supported Art program with mnartists.org, and its national replication program. Andy is also a public artist, writer and performer. His first book, Potluck Supper with Meeting to Follow, was published by Coffee House Press in 2013. Andy’s artwork and artistic projects have been exhibited at the Minneapolis Institute of Art, the Flaten Art Museum, and the Soap Factory, as well as venues in New York City, Chicago, Philadelphia, Austin and Milwaukee. Andy holds a B.F.A. in painting from the University of Louisville.
  • Renee Yamada (bio. coming soon)

Questions? Contact NEMAA at 612-788-1679 or info@nemaa.org.